Product Launch Formula 2.0 update (I spoke to Jeff Walker today!)
March 1st, 2008 Posted in Product Launch Formula 2.0Yes! I actually spoke to Jeff Walker today. Well actually it was via Skype Instant Messaging Service.
What did we talk about?
I’ll be revealing it as soon as I can but needless to say - we’re cooking up something together that YOU are going to benefit from and it’s only something you can get hold of if you invest in Product Launch Formula 2.0 via my link.
My Personal Review of The First Product Launch Formula 2.0 Video from Jeff Walker
In case you haven’t seen it yet, you need to CLICK HERE and get this first free video from Jeff (he gives you 3 or more case studies after you opt in as well).
He starts off by talking about how we’ve all received a bazillion emails about the following big launches;
- Mass Control
- Stompernet SMARTS
- Teleseminar Millions
Jeff goes onto say “I invented the entire product launch process that these guys use.” And it’s true - he really did!
But what you need to know is that it’s not just the big internet marketing launches that Jeff’s strategies work in.
In fact, as Jeff himself says, you’re probably sick of hearing about million dollar launches.
So he goes on to show behind the scenes of The Regular Guy product launches. The product launches OUTSIDE the internet marketing arena that pull in decent chunks of change!
The ones that really get him excited that he shares with you in the video pull in $1800, $8200, $14000 and more in just a number of days. The one he focuses on in this first video was done by a guy called John Gallagher who started out on food stamps, was working full time and had a wife and 2 kids to support!
He did his launch in the medicinal edible herbs and plants niche. Talk about weird niche!
But John has a passion in this area so that’s what he want after.
So he developed a new product, made 12 sales. It sucked. He was totally bummed because he’d spent a large part of his life and whole bunch of money developing this product.
He was in debt to get the product created and basically the whole thing was big time bad news.
He had boxes all over the place of unsold products cluttering up his house, his office, everything. But John didn’t give up - he googled for product launch formula, scraped together the money for the course and immediately applied all the tactics. He had a MASSIVE payout just a week or so later;
He sold 670 games. This made him $20,000!
And this, as Jeff tells you, is the difference between HOPE marketing and REAL product launch.
He then repeated this every single month and has been cashing in ever since. It’s automated and he now makes $9000 per month every month. This is more than $100K in a year.
Jeff makes reference to an hour long case study with John, phone call with John. How he launched this membership site.
He goes onto say that it’s okay for the big name gurus to make millions and millions but he likes the regular guy product launches.
He is friends with all those guys but all in the “make money online” market. But he says his Product Launch tactics work even better in the other niches.
Since he finished PLF in 2005 he’s got hundreds of owners in loads of different niches.
Look for yourself;
Dating, b2b, wooden dolls, love letters, test preparation, photshop tutorials, chiropractors, multimedia tutorials, loan officers, realtors, customer relationship management, software, forex, SAP prorgrammers, knitting, movie DVDs, crochet, futures trading, investing, learning guitar, pop music single, bookstore books, dressage, tax prep, business consulting, dentistry, self-help, business coaching, health food, meditation, personal trainers, business systems massage therapy
And people from all over the world have invested in Product Launch Formula;
venezeuela, japan, canada, australia, poland, uk,
Jeff then tells you about Todd Brown and his massage therapy product launch. Even though he doesn’t know anything about it, had no list, just had 312 people from scratch he made $7000 in first day and recurring income of $60,000 per year!
Jeff says you can get 312 prospects real easy - it’s as hard as falling off a log. In fact, you could build a list in a couple of days.
Jeff also talks about the story of Jane Savoie. She did a successful launch in dressage, horse training. She had 800 people on her list. Last week she did $140,000 on her first launch. To just 800 people!!
He does point out that you would be really lucky if you duplicated this - but what if you could just do 1/10th? 14K in 1 week - $14K!
Or even 1% of what Jane did. even that is $1400 in a week. You could live with that right!
Jeff then tells his own story which is really interesting as even though I’ve been friends with him for a few years I never knew how he started out. Back in 1996 - after a tight family budget he had $400 spare cash a year. Just $400 to spend on non-essentials!
Then he did a series of product launches as this is what each launch earned him;
$1600
$8200
$34000
$106000
$600000
$millions
He just used the same formula and just scaled it up. He talks about it being really easy and about doing it in baby steps. He was shocked about how well he did on first launch but on subsequent launches he knew this stuff worked. It was a natural progression.
He says that after your first launch your thinking will start expanding.
He then goes onto share how he met Frank Kern and John Reese and told them he did $100K in a week. They became friends and he taught them. They both made $1m and then it went on from there.
Has seen this growth from launch to launch happening over and over.
e.g. in learn guitar market - $10,000 launches to $100,000 launches
Jeff says that product launches are getting bigger than ever. He sees on the other side of the shopping cart and sees the millions coming in.
Finally, he talks about the different types of launches that are covered in Product Launch Formula 2.0;
stealth launches
list launches
2.0 launches
getting JV partners rabid to promote your launches
using a launch to build a real business
Jeff is basically saying here that he will give you all kinds of good stuff and then you might buy his Product Launch Formula product.
When you do optin he’ll send you the cool videos, the FULL case study with John Gallagher and his product launch blueprint - how to take a lanch from a to z so you can actually go off and use it to do your own product launch.
He is actually giving you (after you opt in) everything you need to do a full blown product launch for free. He says it would be really cool to have case studies coming in for his free advice even before he releases product launch formula 2.0.